While in Target last week I decided to take a stroll down the beauty aisle to see what was new. Surprise, surprise. I’ve been noticing lately that Target has been carrying more and more natural beauty products, many from brands I’ve not even seen in Whole Foods. One of those brands I came across was Grounded in Nature Natural Body Care.

The products are full of natural ingredients, and I’ve found them to be impressively effective. My skin is always super dry, and I’ve yet to find a body lotion or cream that can effectively moisturize me skin for more than an hour. Enter Grounded in Nature Moisturizing Lotion in White Clover, $8.50. This lotion contains sunflower seed oil, coconut oil, jojoba oil and Vitamins A and E.

This lotion is not only incredibly moisturizing, but it makes my skin soft all day long! It’s never makes my skin feel greasy, only moist and soft. The white clover scent is also nice. Very light and clean, and doesn’t irritate my uber-sensitive skin.

I also picked up Grounded in Nature’s Soothing Lip Balm in Peppermint, $3.50. I usually hate lip balms with flavor, but this one is minty without being overpowering. I need a lip balm that will keeps chapped lips at bay, and this one does just that with shea butter, coconut oil, jojoba oil and sunflower seed oil.

Grounded in Nature definitely has a new fan in me! I plan to try more products from them in the future and I can’t wait to share the deets! Tried a Grounded in Nature product? Let us know which of their products float your boat!